Impression of the brand, thereby

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increasing purchase intention. Personalized recommendations, experts usually make personalized recommendations for products based on their own style and preferences. They may share how they use the product in their daily life, or how they use it in combination with other products or services to provide more Many usage scenarios and inspirations. In short, the creative ideas of experts can not only attract the attention of the target audience, but also cultivate goodwill and interest in the product in their hearts. In breaking-circuit marketing, this kind of creative content seeding is indispensable. When choosing partners, brands need to carefully consider the creative capabilities of the talent and the brand's audience, and ensure that their content style matches the brand image. By partnering with such creative minds, brands can ingrain their products into people’s minds in a more natural and effective way.


A variety of experts need to be matched and combined. Wanzi analysis | A complete closed-loop brand from breaking out to harvesting on Douyin. Experts are usually divided into different types according to their content forms and interaction methods. Among them, content-based experts and live-streaming experts Rich People Phone Number List are Two main categories. Each of them plays a different role and contributes differently to brand building influence and sales conversion. Content experts usually focus on creating high-quality content, and they usually have strong storytelling and content production skills. Live streaming experts focus more on real-time interaction and sales conversion. They interact with fans in real time through the live





broadcast platform, display products, answer questions, and make sales. In the actual circle-breaking marketing strategy, brands need to combine content-based experts and live-streaming experts to achieve the dual goals of brand communication and sales conversion. Cooperation with content experts also requires matching and combination. This is because different experts have different influence, professional fields, audience base and creative styles. This diversified combination can help brands reach the target market more comprehensively and achieve more efficient marketing effects. The main reasons are as follows: Based on the combination of influence levels, experts can be divided into star/head experts, mid-waist experts and tail experts according to the size of their