These may be points for purchases

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The most important of them are – saving employees time – ability to maintain communication with the client on weekends and outside working hours – increasing the effectiveness of marketing activities through personalized messages tailored to the needs and interests of recipients, delivered at the right time – possibility of activating customers who have not made purchases  visited the website for a long time – ability to divide customers into segments based on the history of their activities on the website. Scoring can be awarded for various actions, depending on their definition and fit to our business.


These may be points for purchases above a certain amount, points for purchases once Japan Phone Numbers 75 Million List a month, points for engagement on the website e.g. spending a certain time on the website, points for viewing the contact page in the case of lead customers, points for reading the price list – possibility of allocating budgets to the most promising customer segment – improvement of analytics  cost optimization – better quality communication with target customers – the messages they receive are tailored to their preferences – a





A tool for saving abandoned carts and cross and upselling in ecommerce – expansion of the contact database. Marketing automation Marketing automation – for whom? Marketing automation is a solution for virtually every business  but not every business is ready to implement this solution. As I mentioned earlier, this is an implementation for which you need to prepare in advance  also due to the fact that many of the more advanced systems are quite expensive.