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What is content writing? Content writing is the process of planning, writing and editing web content, usually for digital marketing purposes. This can include writing blog posts and articles, scripts for videos and podcasts, and content for specific platforms, like tweetstorms on Twitter or text messages on Reddit. Why is it important to write your content well? When most people hear “content writing,” they think “article writing.” However, content writing is not only important for blog posts. Indeed, content writing is essential for all types of content formats, including.Video scripts Newsletters par e-mail Introductory South Korea WhatsApp Phone Numbers speeches Social media posts Podcast titlesYouTube video descriptions Or said another way: Writing is the foundation of almost all content you publish. Best practices Create a plan Creating an outline is a great first step in the content writing process. Outlines help your content stand out better for two main reasons: First , outlining requires you to get all your thoughts down on paper in an organized way (rather than writing down everything that comes to mind). This really speeds up the writing process. Second , outlines generally lead to a much better structure for your content. Indeed, outlines allow you to see your content from a “height” that is impossible to reach when you write.
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Plus, because you have a plan, your final content will address all the important points you had planned before you started writing. So how do you go about creating an effective plan? Here are three main strategies that work well: Use previous content that worked well. For example, Semrush tends to publish ultimate guides. Guides ultimes Semrush Use a template: Most professional content writers work from proven templates. Use the best performing content: Check out BuzzSumo to find popular content you can use as the basis for your plan. For example, let's say you're about to write an article about intermittent fasting. Type “intermittent fasting” into BuzzSumo to see what’s already proven to work.
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